Kurvv Blog

COVID-19 (We are here to help)

Mar 26, 2020 3:22:19 AM / by Jeff Croft posted in Machine Learning, Small Business, ideas, startup, data science, ecommerce, Blog, Travel, Hospitality, Economy

These are unprecedented times.

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Life-Time-Value (LTV) based Segmentation solution for Shopify & Square

Jan 22, 2020 7:51:51 AM / by Ryan Lee posted in Machine Learning, data science, ecommerce, Blog, LTV

In Kurvv’s quest to make the power of machine learning accessible to business users, we are happy to say that our Life-Time-Value (LTV) bases Segmentation solution now also works for eCommerce customer additional to hotel (hospitality) customers. (limited to Shopify & Square users but more is on the way) Our LTV based segmentation models predict how valuable new customers and leads will be to your business over their lifetime, and group them into low, medium and high value categories. We do this by analyzing historical data to identify which attributes are most often associated with high-value customers.

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